December 2014 Blood Drive Coordinator Tip

Tish Mailloux – Hero Award Winner from Mayo Clinic…

focuses on encouraging past donors to give more frequently.  They created an incentive program that provides gifts for donors who give at multiple drives during the year.  She utilizes online registration, cafeteria recruitment and email reminders as ways to break down barriers to participation. “Creating awareness about the blood drive program is the key. Keep the momentum going,” Tish said.  “Don’t let it drop when the blood drive stops.”